Accurate, dependable, and done right every month
PHG Advisory provides accurate, dependable bookkeeping for small businesses. Get organized financials, clear monthly reporting, and expert support without the cost of a full-time bookkeeper.
Outsource Bookkeeping for Small Businesses
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Testimonials
“We have dealt with 2 fractional CFOs and 4 bookkeepers before we found PHG. PHG came in and did what others couldn’t. We actually know our numbers and have infrastructure in place to make sure our numbers are accurate.”
Sam Allsop
Neil Roofing
“PHG has been incredible to work with. Their team is patient, informative, knowledgeable, and easy to work with. PHG has helped us gain a clearer view of our financials and provided valuable guidance as we approach a potential sale. I would highly recommend working with PHG.”
Joey Bryant
SWORD Roofing
“We have been using PHG for over two years now. Their level of sophistication with accounting and KPI’s is something I haven’t seen in my 38 years of business. Their ability to export data and dice it has been invaluable to our team. We highly recommend their services.”
Dale DesJardins
Absolute Aluminum
“PHG has helped us understand our own numbers in a way we hadn’t been able to before. They have enhanced our bookkeeping, expanded our reporting capabilities, and even assessed our marketing strategies. The PHG team is incredibly knowledgeable across many fields, and has been responsive, accessible, and highly effective as a partner. Working with PHG has been a great experience one that we would definitely recommend!”
Megan DuVarney
Grey Gold Concrete
“PHG has transformed our bookkeeping by turning it into a tool used to monitor and steer the business. Instead of only using Quickbooks for tax filing, we now have the visibility and confidence in the numbers to uncover new opportunities and best position Amped for future growth. Outside of visibility and insightful financial reviews, PHG has assisted with the developing the compensation structure of our sales team, budget development, quoting best practices etc.. They have been great partners.”
Trey Flake
Amped Security
“PHG has completely transformed the financial side of our roofing company in Florida. With multiple locations, we struggled with our finances until we started working with them. Their fractional CFO services have been incredibly valuable, offering strategic insights and financial leadership without the need for a full-time CFO.”
Ryan McPherson
Quality Roofing
“PHG cleaned up my books and took over the day to day bookkeeping / financial management, so I could focus on running the business. Their support provided more visibility into the financial performance of my business than I have had in years. They are a key part of my business and always available to help.”
Donald Young
Central Florida Garage
“I engaged PHG’s Fractional CFO group to organize my financials and data in preparation for a potential sale. Their team expertly positioned my business to maximize its value. When the time was right, PHG’s Buyside M&A Team connected me with an excellent partner and secured a fantastic deal, saving me from paying a sell-side broker fee. PHG provided guidance and support from start to finish, and I would strongly recommend that any strategic-minded business owner consider speaking with them.”
Chad Hale
Hale’s Roofing
Meet Our CFOs & Bookkeeping Professionals
Logan Marita
Alan Donovan
Shane McCormick
Eric Suh
Tracy Jones
Colton Townes
Jay Homan
Righley Medders
Signs Your Small Business Needs Bookkeeping Support
Many small business owners reach a point where bookkeeping starts taking too much time, reports become unreliable, or the books fall behind as the business grows.
Common signs it may be time for outsourced bookkeeping support:
- Transactions are not being categorized consistently
- Month-end closes are delayed or incomplete
- Cash flow is harder to track
- Financial reports are inaccurate or difficult to trust
- Payroll, bill entry, or reconciliations are falling behind
- Tax season becomes stressful every year
- Owners are spending too much time managing the books themselves
- Financial information is disorganized across systems or spreadsheets
Reliable Bookkeeping Support for Small Businesses
PHG Advisory helps small business owners maintain clean, organized financial records that support more reliable reporting and smoother day-to-day operations.
We manage the bookkeeping process month after month, including reconciliations, transaction organization, reporting issues, and financial backlogs that can pull attention away from running the business.
With accurate books and dependable monthly reporting, business owners have better visibility into cash flow, stronger financial organization, and more confidence in the numbers behind their decisions.
What Makes Us Different
No Lock-In Periods
Cancel anytime. We earn your trust month after month.
Flat Monthly Pricing
No hourly billing. No hidden fees. Predictable costs from day one.
Fast Response Times
You’ll always hear back within 24 hours. Guaranteed.
Timely Financials
Books are closed by the 15th of every month. No delays.
Senior-Level Strategy
Our team brings Big Firm and private equity experience without the full-time cost.
Exit-Ready Books
When the time comes to sell, bring in partners, or raise capital, your books will be ready.
What We Offer
| Scope of Work | Bookkeeping |
|---|---|
| Historical Quickbooks Cleanup | ✓ |
| Industry Specific Chart of Accounts | ✓ |
| Accrual Accounting Implementation | ✓ |
| Transaction Processing (AP / AR / Payroll / Bill Entry) | ✓ |
| Account Reconciliations | ✓ |
| Month End Close Management | ✓ |
| Basic Financial Statements | ✓ |
| Coordinate with CPA for Tax Prep | ✓ |
Our Process
Discovery Call
We start with a brief discovery call to understand your business, goals, and financial challenges.
Financial Health Assessment
We complete your Financial Health Assessment and walk you through the results, providing a clear, actionable roadmap with personalized recommendations.
Engagemet Agreement
If we're a good fit, we'll send an engagement agreement outlining the scope, services, and next steps.
Kickoff Meeting
Together, we'll align on priorities, timelines, and communication to ensure a successful partnership.
Ongoing Advisory
We become an extension of your team, providing ongoing bookkeeping support and proactive insights to help your business grow.
Get a Clear Picture of Your Financial Health
Before any engagement, we begin with a Financial Health Assessment (FHA) to show you where your finances stand and identify areas for improvement. We review your accounting systems, reporting accuracy, cash flow, profitability, and potential risks to provide clear, actionable insights you can use right away, helping you make confident and informed decisions.
Industries We Serve
We work with businesses across a range of industries. The examples below reflect some of the clients we commonly serve.
Case Studies
How We Helped a $10M+ Business Build a Stronger Financial Foundation
Service : Bookkeeping
The Challenge
The company had not filed taxes in three years, was still operating on a cash basis, and lacked reliable financial visibility to support better decision-making.
What We Did
We cleaned up the financials, transitioned the business from cash to accrual accounting, and began reviewing job costing data to identify gross profit opportunities tied to errors in the estimating template.
The Outcome
The company established a more accurate financial foundation, improved visibility into job performance, and uncovered opportunities to strengthen gross profit.
Key Takeaway
Clean financials and accurate job costing give businesses the insight they need to improve profitability and plan with confidence.
How We Helped a $25M+ Business Rebuild Financial Clarity After a Failed Acquisition
Service : Bookkeeping
The Challenge
The company believed it was generating $11M in EBITDA during an acquisition process, but the true figure was closer to $6M. When that gap came to light, an $80M acquisition offer fell through. The business needed a deeper financial cleanup to understand performance and recover lost value.
What We Did
We led a multi-year financial cleanup that uncovered more than $1M in cost-reduction opportunities, identified misbilling from material vendors, and found received checks that had not been cashed.
The Outcome
The company gained a more accurate view of financial performance, uncovered meaningful cash and cost savings, and created a stronger foundation for future growth or transaction readiness.
Key Takeaway
Clean, accurate financials are critical to protecting business value and avoiding costly surprises during a transaction.
How We Helped a Business Correct Financials That Showed a False Loss
Service : Bookkeeping
The Challenge
A multi-location HVAC contractor believed it was heading toward bankruptcy after its financials appeared to show negative $1 million in EBITDA, despite recently winning and starting several large jobs. The books were not accurately reflecting business performance.
What We Did
We performed a deep review of the financials and found the company was actually generating closer to $2.1 million in EBITDA. We identified that several large material prepayments had been recorded before the related revenue was recognized, distorting profitability. From there, we led a multi-year cleanup to transition the business to full accrual accounting, supported by a monthly over/under billed adjustment process.
The Outcome
The company gained a far more accurate view of financial performance and discovered the business was much healthier than it appeared. With cleaner reporting and a stronger accounting foundation, leadership could make decisions based on reality rather than misleading financials.
Key Takeaway
In project-based businesses, inaccurate revenue recognition can make a profitable company look distressed. Clean accrual-based reporting creates the clarity needed to manage confidently and plan for growth.
How We Helped Increase a Home Services Company's Acquisition Offer from $4M to $7M in Five Months
Service : CFO & Bookkeeping
The Challenge
The company received a $4 million acquisition offer, but incomplete financial reporting limited buyer confidence. Rather than move forward, both parties agreed to revisit the opportunity after the business strengthened its financials.
What We Did
Following the pause in negotiations, the company engaged PHG's CFO & Bookkeeping team to improve its financial reporting, clean up the books, and provide a clearer picture of business performance. Over the next five months, we prepared the company for buyer due diligence with accurate, reliable financials.
The Outcome
With stronger financial reporting and greater buyer confidence, the company returned to the negotiating table five months later, increasing its acquisition offer from $4 million to $7 million.
Key Takeaway
Accurate financial reporting and CFO oversight can strengthen buyer confidence, improve negotiating leverage, and maximize business value during a sale.
FAQs
What are outsourced bookkeeping services?
Outsourced bookkeeping services help small businesses manage day-to-day financial recordkeeping without hiring an internal bookkeeping team. PHG Advisory handles transaction organization, reconciliations, financial reporting, month-end close management, and ongoing bookkeeping support to keep your books accurate and current.
Do you offer bookkeeping services nationwide?
Yes. We work with small and medium-sized businesses nationwide through a remote support model with consistent communication, reporting, and ongoing financial support.
What bookkeeping software do you work with?
We primarily work with QuickBooks Online. As part of onboarding, we review your current setup and recommend improvements as needed.
Can you clean up messy or overdue books?
Yes. Many business owners come to us with books that are behind, disorganized, or inaccurate. We help clean up historical bookkeeping issues, reconcile accounts, and establish a more reliable monthly bookkeeping process moving forward.
What does “month-end close” mean and do you handle it?
Yes. Month-end close refers to the process of reviewing transactions, reconciling accounts, and finalizing financial reports each month. We manage this process to help ensure your financial reporting stays accurate and up to date.
Can you work with our CPA or tax preparer?
Absolutely. We regularly coordinate with CPAs and tax professionals to help ensure financial reports, reconciliations, and supporting documentation are organized for tax preparation and year-end reporting.
What size businesses do you typically work with?
We typically work with small and medium-sized businesses generating approximately $1M–$75M in annual revenue that need cleaner books, more reliable reporting, and ongoing bookkeeping support without building a large internal accounting department.
How do fees and pricing work?
We offer flat monthly pricing with no hourly billing, hidden fees, or long-term contracts. You’ll know your cost upfront, and service is month-to-month.
Ready for Clean, Reliable Financials Every Month?
PHG Advisory helps small businesses maintain accurate books, dependable reporting, and organized financial systems through outsourced bookkeeping support designed to reduce stress and improve financial visibility without the cost of building an in-house accounting team.